Color
Use of Color in Print and Online
Pantone 3005 and Pantone 7686 are our official colors. All other previously authorized blues or supporting colors should no longer be used by the medical center or its entities as a primary color. All promotional and social materials should use Pantone 3005 as the primary blue supported by the secondary neutral and accent colors including Pantone 7686. Logos and stationary use Pantone 7686. The appropriate proportion of color usage examples are available on pages 19-21. The CMYK values are for print only, while the HEX and RGB values apply to all other media, including websites.
Primary Blue 1
PMS 3005c
- RGB: 0.119.200
- HEX: 0077C8
- CMYK: 100.31.0.0
Primary Blue 2
PMS 7686c
- RGB: 29.79.145
- HEX: 1D4F91
- CMYK: 100.73.0.10
Secondary Neutral Colors
COOL GRAY 2c
- RGB: 208.208.206
- HEX: D0D0CE
- CMYK: 5.3.5.11
COOL GRAY 11c
- RGB: 83.86.90
- HEX: 53565A
- CMYK: 44.34.22.77
COOL GRAY 9c
- RGB: 117.120.123
- HEX: 75787B
- CMYK: 30.22.17.57
WARM GRAY 6c
- RGB: 165.156.148
- HEX: A59C94
- CMYK: 14.19.21.39
Accent Colors
PMS 7731c
- RGB: 34.136.72
- HEX: 228848
- CMYK: 79.0.89.22
PMS 675c
- RGB: AE2573
- HEX: AE2573
- CMYK: 18.100.0.8
PMS 1655c
- RGB: 252.76.2
- HEX: FC4C02
- CMYK: 0.73.98.0
PMS 137c
- RGB: 255.163.0
- HEX: FFA300
- CMYK: 0.41.100.8
